Monthly Archives: September 2012

What to Look For in Selecting a Web Designer

Finding the right web designer for your website project can sometimes be challenging. While there are many facets of web design that sets web design firms apart from the rest, the challenge is honing in on what those facets really are.

To help with this, we’ve listed some essential items to look for in selecting a web designer:

Portfolio

A web design firm is only as good as the websites they’ve designed in the past. Web design is an art form so make sure you check out the designer’s previous “art” first because you’re likely going to receive the same level of quality on your design. If your website design is average or outdated, your visitors are just a click away from going to your competitors instead. A website visitor’s perception of your business is directly correlated with how your business is portrayed to them on the web. Don’t settle for a mediocre web design as it could just be a waste of your money and time – not to mention a downgrade on your company’s brand.

Pricing

Just like in any other industry, you are usually going to get what you pay for. In the web design industry, it is not rare to have drastically different quotes though. There are various factors for this:

  • Some web design firms high-ball their prices in hope that a company won’t know any better and spend more than they should.
  • Some web design firms give dirt cheap prices in hope that a company will only look at the low price they are quoting…and not their poor portfolio.

What you want to do is find a web design firm that can work within your budget while sporting an impressive portfolio. That’s the balance you want to shoot for.

Communication

What is XHTML, HTML5, CSS3, Flash, JavaScript, CMS, and jQuery to someone that isn’t familiar with the web design industry? It means absolutely nothing and only muddies the waters for someone trying to find the right web design firm to work with. If you are looking for a web design company to help you with your website project, you need to find a web design firm that speaks your language while offering customized solutions that puts you and your budget first.

Customer Service

The IT industry is notorious for poor customer service. However, if you look hard enough, there are web design firms that possess these winsome traits: friendly, timely, insightful, patient, and thorough. You do NOT want to be stuck with a web designer that is gone half the time, doesn’t answer the phone, and waits a week to email you back.

Experience

Make sure the web designer you choose has many years of experience in the industry. Experienced web designers will design smart layouts, code cleanly, and offer various options based on previous projects they’ve successfully completed in the past.

Client Satisfaction

Don’t be afraid to ask for references or read the web designer’s “Testimonials” section. If the web designer’s clients are happy, there’s a good chance you will be too.

Give Lighthouse a Try

If you are looking for a web design firm that meets the criteria above, contact Lighthouse Web Design today. We’re friendly, here to help, offer top-notch website designs, and can get you the website design you need at a competitive price. Get a free quote – we’d be happy to price out your project in a timely manner.

Welcome to the Lighthouse Web Design Blog

Thank you for checking in.  Our blog will feature helpful articles and news pertaining to the web design world and how your website can be improved.  Check back soon for articles related to the following web design services:

The web design industry changes often with new technology and standards. Because of this, it is very important to stay informed on how your website can improve in these areas.